CIBC Dividend Platinum® Visa* Card Review

While we adhere to strict editorial guidelines, partners on this page may provide us earnings.

Overall rating

First year value

$767

Get this card if you:

  • want to earn cash back on everyday purchases
  • value a generous welcome offer
  • want additional perks such as travel insurance

Scores by category

Cash Back 4.8

Gas 3.1

Groceries 2.8

Rewards 2.7

Welcome Bonus 2.6

At a glance

The CIBC Dividend Platinum® Visa* Card is a cash back credit card that rewards cardholders for everyday purchases, particularly in categories like gas, EV charging, and groceries. It also offers additional benefits such as car rental savings and access to the CIBC Mobile Banking App for convenient account management.

Highlights

$767

First year value

10% cash back

Welcome bonus

$99

Annual fee

First-year annual fee rebate† -$30 each for up to 3 additional cards — first year rebated†

Interest Rates

20.99%

Purchase APR

non-Quebec residents†

22.99%

Balance transfer APR

non-Quebec residents†

22.99%

Cash advance APR

non-Quebec residents†

Eligibility

Very Good

Recommended credit score

$15,000

Required annual household income

Quick overview of the CIBC Dividend Platinum® Visa* Card

The CIBC Dividend Platinum® Visa* Card provides cash back rewards of 1% to 3% depending on purchase categories, with higher rates applying to gas, EV charging and groceries. With its low minimum income requirement, it delivers good value for Canadians who spend frequently on essential categories while providing practical insurance coverage.

Who can benefit from the CIBC Dividend Platinum® Visa* Card

  • Canadians who frequently purchase gas or EV charging and who want to maximize cash back rewards
  • Grocery store spenders looking to earn higher cash back on everyday food shopping
  • Canadians seeking generous cash back on transportation and grocery categories
  • Drivers who want to turn necessary fuel spending into valuable cash back rewards

Pros and cons

Pros

Pros

  • Very impressive welcome offer

  • Elevated cash back rates (2-3%) in five everyday spending categories†

  • No limit in total cash back you can collect

  • The $15,000 minimum annual income requirement† is very low for a cash back card of this calibre

Cons

Cons

  • $99 annual fee may not be worthwhile for all consumers

  • The $20K annual spending limit for earning cash back at the accelerated 2-3% rates is lower than the limits offered by some competing cash back credit cards

CIBC Dividend Platinum® Visa* welcome bonus

The Dividend Visa Platinum Card from CIBC comes with a very generous and starightforward welcome bonus:

  • Get a first-year annual fee rebate for you and up to three Authorized Users† and earn 10% cash back for the first 4 statements on net purchases of up to $2,000†.

This welcome offer provides up to $200 cash back in your first few months, which is a significant savings. Even better, that welcome bonus is over 3x what you'd earn with regular cash back rates. At the card's standard 3% rate on gas, EV charging, and groceries, $2,000 would earn just $60

How to earn cash back with the CIBC Dividend Platinum® Visa*

The CIBC Dividend Platinum® Visa* Card earns cash back on every purchase as follows:

  • Earn 3% cash back on eligible gas, electric vehicle charging, and groceries
  • Earn 2% cash back on transportation, dining and recurring payments†
  • Earn 1% cash back on everything else†

There is no cap on the amount of cash back you can earn. Even better, there’s no manual redemption required – the process is completely automatic

How to redeem cash back with the CIBC Dividend Platinum Card

If earning cash back with the CIBC Dividend Platinum® Visa* Card is easy, redeeming cash back is even easier! Cash back is automatically credited to your account once a year in December, with your credit appearing on your December statement or the next statement after your December billing period.

  • Cash back is applied directly as a credit to your account, not as a deposit to your bank account
  • Any cash back earned after your December statement will appear on next year's December statement
  • If you close your account, any unredeemed cash back is typically forfeited

Key benefits of the CIBC Dividend Platinum® Visa* Card

The CIBC Dividend Platinum® Visa* Card offers impressive cash back rewards. Cardholders can earn up to 3% cash back on purchases with no limit on the total amount of cash back that can be earned annually, and the accumulated cash back is automatically redeemed every December as a statement credit.

Get up to 10 cents off per litre at participating gas stations with Journie Rewards when you link your CIBC Dividend Visa card to the Journie Rewards program. This unique feature offers cardholders more than 2,000 Esso and Mobil locations across Canada where they can save even more.

The CIBC Dividend Platinum® Visa* Card offers a comprehensive suite of insurance coverages to protect cardholders. This includes purchase security insurance for new items, extended warranty coverage, mobile device protection, travel accident insurance for common carrier travel, and a car rental collision/loss damage waiver. These insurance protections provide you with peace of mind and potential savings when travelling, commuting or just using your card for everyday purchases.

CIBC Dividend Platinum® Visa* Card insurance coverage

On top of the cash back features listed above, the CIBC Dividend Platinum® Visa* Card comes with a few additional insurance benefits that further justify the card’s annual fee:

Insurance
Coverage amount
Travel accident insurance
$500,000
Extended warranty
1 year
Purchase protection
90 days
Rental car insurance
$65,000 for 48 days

Extra benefits of the CIBC Dividend Platinum® Visa* credit card

  • Car rental savings: Get up to 25% off vehicle rentals at Avis® and Budget® locations worldwide when you pay with your CIBC credit card.
  • Send money abroad with $0 fees: Send money abroad to over 120 countries with a $0 transfer fee.
  • CIBC mobile app access: Set up alerts, pay your bill, track your cash back rewards, and more with the CIBC Mobile Banking App and CIBC Online Banking.
  • Mobile wallet connectivity
  • Credit report alerts

How does the CIBC Dividend Platinum® Visa Card compare*

The CIBC Dividend Platinum® Visa* Card is a strong cash back card, but it does have its advantages and disadvantages compared to the competition. Let’s take a closer look.

Tangerine Money-Back Credit Card

3.8

Finalist: No Annual Fee

10% cash back

Welcome Bonus

$484

First Year Value

$384

Annual Value

Welcome Bonus: Earn 10% cash back for 2 months† (up to $100). Expires Apr 30, 2025

At a glance, the Tangerine Money Back credit card looks like a pretty good deal since there’s no annual fee. However, the 0.5% cash back minimum is comparatively low.. And the Tangerine card earns at its enhanced 2% cash back rate in ‘only’ two or three spending categories.

CIBC Dividend Platinum® Visa Tangerine Money-Back Credit Card
Annual fee:
$99
Annual fee:
$0
Welcome bonus:
Get a first-year annual fee rebate for you and up to three Authorized Users† and earn 10% cash back for the first 4 statements on net purchases of up to $2,000†.
Welcome bonus:
Earn 10% cash back for 2 months† (up to $100).
Earn rate:
Up to 3% back
Earn rate:
Up to 2%
Perks:
Some insurance
Perks:
Extended Warranty
Apply Now Read Review

Disclosures:

  • † Terms and conditions apply, *Terms and Conditions apply

bonus 10% cash back

Welcome Bonus

$742

First Year Value

$492

Annual Value

Welcome Bonus: Earn a bonus 10% cash back on purchases in your first 3 months (up to $2,000 in purchases).

Learn More Apply Now On American Express' Secure Site

The SimplyCash® Preferred Card from American Express has a very strong welcome bonus and similar earn rates as the CIBC Dividend Platinum® Visa* Card does. And as an Amex card it will be less widely accepted by merchants than a Visa will be.

CIBC Dividend Platinum® Visa SimplyCash® Preferred Card from American Express
Annual fee:
$99
Annual fee:
$119.88 ($9.99 per month. Additional cards are free.)
Welcome bonus:
Get a first-year annual fee rebate for you and up to three Authorized Users† and earn 10% cash back for the first 4 statements on net purchases of up to $2,000†.
Welcome bonus:
Earn a bonus 10% cash back on purchases in your first 3 months (up to $2,000 in purchases).
Earn rate:
Up to 3% back
Earn rate:
Up to 4% back

Perks:
Some insurance
Perks:
Insurance and access events and special offers curated for Cardmembers with American Express® Experiences
Apply Now Apply Now

Disclosures:

  • Contact American Express for the most up-to-date referral bonus figures.
  • Contact American Express for the most up-to-date referral bonus figures.

    American Express is not responsible for maintaining or monitoring the accuracy of information on this website. For full details and current product information, click the Apply Now link. If you apply and get approved for an American Express Card, (I/we) may receive compensation from American Express, which can be in the form of monetary payment.

CIBC Dividend® Visa Infinite* Card

4.2

Winner: Best Cash Back

10% cash back†

Welcome Bonus

$878

First Year Value

$558

Annual Value

Welcome Bonus: Earn 10% cash back for the first 4 statements on net purchases of up to $2,000.† Plus, get a first-year annual fee rebate for you and up to three Authorized Users.†

Learn More Apply Now On CIBC's Secure Site
CIBC Dividend Platinum® Visa* Card CIBC Dividend® Visa Infinite* Card
Annual fee:
$99
Annual fee:
$120
Welcome offer:
Get a first-year annual fee rebate for you and up to three Authorized Users† and earn 10% cash back for the first 4 statements on net purchases of up to $2,000†.
Welcome offer:
Earn 10% cash back for the first 4 statements on net purchases of up to $2,000.† Plus, get a first-year annual fee rebate for you and up to three Authorized Users.†
Earn rate:
Up to 3% back
Earn rate:
Up to 4% back
Perks:
Some insurance
Perks:
Comprehensive insurance
Apply Now Apply Now

Disclosures:

  • †Terms and Conditions Apply. This offer is not available for the residents of Quebec.
  • This is a digital-exclusive offer.†

    To be eligible for this offer:

    1) this offer must have been directly communicated to you from CIBC or from a partner/affiliate; and

    2) you must apply for the eligible card through the link provided in the CIBC or partner/affiliate communication to you.†

    This offer is reserved for you. Please do not forward it to anyone else.

    CIBC may approve your application, but you are not eligible to receive this Offer if you have opened, transferred or cancelled another Dividend card within the last 12 months.†

    Any opinions, analyses, reviews, or recommendations expressed on this page are those of the author’s alone, and have not been reviewed, approved or otherwise endorsed by our advertising partners.

What users say about the card

“If you have a smart plus chequing account with CIBC then premium credit card fees are waived.”

Reddit user u/callmecrude

Is the CIBC Dividend Platinum® Visa* Card worth it?

The CIBC Dividend Platinum® Visa* Card is a pretty solid choice for a cash-back card. The 3% cash back on eligible gas, electric vehicle charging, and groceries† is its big draw, as gas and groceries are two major budgetary expenditures for most Canadians. 

CIBC Dividend Platinum® Visa* eligibility requirements

To apply for the CIBC Dividend Platinum® Visa* Card, you need to meet certain eligibility requirements. You must:

  • Be a Canadian resident
  • Be the age of majority in the province in which you live
  • Have a Very Good credit score of ≥ 720.
  • Have a minimum annual income of 15,000

Applying for the CIBC Dividend Platinum® Visa* Card takes about five minutes and you’ll get a response in as little as 60 seconds. You can apply for the card through the CIBC website. Once approved, expect to receive the credit card within two to three weeks by mail.

  • The information for the CIBC Dividend Platinum® Visa* Card has been collected independently by Money.ca. The card details on this page have not been reviewed or provided by the card issuer.
  • †Terms and Conditions Apply. This offer is not available for residents of Quebec.
  • Contact American Express for the most up-to-date referral bonus figures.

    American Express is not responsible for maintaining or monitoring the accuracy of information on this website. For full details and current product information, click the Apply Now link. If you apply and get approved for an American Express Card, (I/we) may receive compensation from American Express, which can be in the form of monetary payment.
Hannah Logan Money.ca writer

Hannah Logan is a Canadian freelancer writer and blogger who specializes in personal finance and travel. You can follow her adventures on her travel blog EatSleepBreatheTravel.com or find her on Instagram @hannahlogan21.

Cory Santos Credit card expert

Cory Santos is a finance writer, editor and credit card expert with nearly a decade of experience in personal finance. Cory joined Wise Publishing from BestCards, with bylines in numerous print and digital publications across North America, including the Miami Herald, St. Louis Post-Dispatch, Debt.ca, AOL, MSN and Medium as well as financial podcasts like KOFE Talk.

Disclaimer

The content provided on Money.ca is information to help users become financially literate. It is neither tax nor legal advice, is not intended to be relied upon as a forecast, research or investment advice, and is not a recommendation, offer or solicitation to buy or sell any securities or to adopt any investment strategy. Tax, investment and all other decisions should be made, as appropriate, only with guidance from a qualified professional. We make no representation or warranty of any kind, either express or implied, with respect to the data provided, the timeliness thereof, the results to be obtained by the use thereof or any other matter. Advertisers are not responsible for the content of this site, including any editorials or reviews that may appear on this site. For complete and current information on any advertiser product, please visit their website.

†Terms and Conditions apply.